30-second video ads coming soon to Instagram

Instagram has announced big changes to its advertising platform, meaning you're likely to soon start seeing longer ads from a broader range of sources. Ads can now be 30 seconds long, up from the regular 15-second limit, and are also able to use landscape photo and video following Instagram's recent lifting of the square format restriction. Instagram is also opening up ads to more kinds of businesses. Smaller companies will be able to buy space on the network from this month, and ads are now ava...